Aesthetics · Skin · Semi-permanent makeup

Beauty, considered.

Lips, anti-wrinkle, skin boosters, resurfacing and semi-permanent makeup — from one room in St John’s Wood, and one pair of hands. Nothing is booked from a price list; everything starts with a conversation about your face.

Vlada Bilenca, photographed in a camel blazer against a pale wall
Plate IVlada Bilenca · The studio
LipsAnti-wrinkleSkin boosters & mesotherapyResurfacing & facialsSemi-permanent makeupBrows & lashes
01The house

Three things that are true of every appointment

There is no reception, no package, and nobody else in the room. What that buys you is time and a straight answer.

01

One practitioner, start to finish

The person who plans the treatment is the person who carries it out and the person who sees you afterwards. Nothing is handed over.

02

The consultation comes first

Nothing is booked in from a price list. What suits you, in what order, and what it is reasonable to expect gets settled before a date is taken.

03

A published price for everything

The whole list is on this site. There is no consultation fee, no package you have to be talked into, and no figure that appears only once you are in the chair.

02The work

Six chapters, and what each is for

How long something takes and how long it holds are the usual shape of each treatment rather than a promise about yours — skin, dose and habit all move them. What is true for you is what the consultation is for.

  1. LipsHyaluronic filler placed along the border and into the body of the lip, until the shape is the one you arrived with — only more certain of itself.from £170
  2. Anti-wrinkleForehead, frown and the lines around the eyes — relaxed enough that they settle, not so much that your face stops agreeing with you.from £160
  3. Skin boosters & mesotherapyProfhilo, polynucleotides, Radiesse and vitamin mesotherapy — injectables that change how skin behaves rather than how it sits.from £60
  4. Resurfacing & facialspHformula resurfacing, PRX-T33, BioRePeel, carbon laser and microneedling — chosen for what the skin is doing rather than for what the treatment is called.from £50
  5. Semi-permanent makeupPowder brows, lip blush, eyeliner and lash-line enhancement — pigment set into the top layers of the skin, in a shape drawn for your face.from £150
  6. Brows & lashesLamination, lash lift, tinting and shaping — the short appointments that do more than they have any right to.from £15
03The practitioner
A hand resting at the collar of a camel blazer
Plate IIStudy · The studio

Trained in Kyiv, practising in London

Vlada trained in Ukraine and ran her own clinics there for years before bringing the work to London — not because there was nothing here, but because the clients asking for her were.

The studio is a single room in St John’s Wood and the appointments are hers. There is no rotation of practitioners, which is the reason the second appointment tends to be shorter than the first: by then she already knows what your skin did last time.

04In her words
In Ukraine, women always strive for perfection and attention to every small detail.

Vlada BilencaFounder and practitioner

It is the standard the studio was opened to keep, and the reason an appointment here runs longer than the one you are used to.

Appointments

Tell us what you have been thinking about. We will tell you what is sensible

A consultation is a conversation, not a booking. If the honest answer is that you do not need anything yet, that is a perfectly good answer and you will get it.

The studio
Wellington Road, St John's Wood, London, NW8 9TG
OpenMonday – Friday  ·  9:00 – 18:00Saturday – Sunday  ·  10:00 – 17:00